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Amongst the best he new university's ambitious goal is to be one of the leading institutions in the world in its own specialised disciplines. The essentials are in place. The Helsinki School of Economics offers the international CEMS Master's in Management programme, ranked number one by The Financial Times in October 2009. The Helsinki University of Technology is the largest of the merged educational institutes. Its internationally acknowledged technology and architecture faculties represent first-rate research and have attracted many foreign students from around the globe for a number of years. The University of Arts and Design Helsinki holds the same appeal; and is the biggest educational facility in its field in the Nordic countries as well as one of the most prestigious universities in the world. A panel of representatives from twenty countries carried out a research assessment of Aalto University in autumn 2009; the societal impact of research emerged as a particular strength. Intensive collaboration e.g. with companies is a special characteristic of the research at Aalto University and a competitive advantage in the international market. T JUSSI HANNULA IS PROJECT MANAGER FOR THE DESIGN FACTORY, THE FIRST FACILITY TO DEPLOY THE IDEA BEHIND AALTO UNIVERSITY. tion of a multinational approach," crystallises Tuula Teeri, president of Aalto University. "Customer-driven service innovations in particular are a new and rapidly evolving area. On the other hand, climate change and the ever-worsening waste problems require us to make sustainable development our shared goal. Merging the universities and the investment in the new university is an opportunity to meet these challenges. Exploring the interfaces between disciplines leads to unexpected results, and the surprises lead to new discoveries." There are no fixed furnishings in the lecture halls; the space is refurnished for each event. A lecturer can speak from an elevated platform borrowed from the theatrical department. The workshops have equipment and materials for creating prototypes and expertise for guidance. The spaces for teamwork are plentiful and equipped with IT, video projectors and comfortable seating. For quiet, independent work, a black room or a white room is available, depending on your preference. Or you can relax in a cubicle furnished with beanbag chairs. Instead of a cafeteria, there is a kitchen where the hungry can cook for themselves and for others. Who said that a computer classroom has to be a dull and unhappy place? The one here looks like a beach bar. The basement houses a video room where you can play Guitar Hero, sing karaoke and watch movies. the joy and passion of learning The Design Factory's layout and activities support the independent initiative and creativity of the people in it. The facility defines itself as a `passion-based cocreation platform.' Long gone are the days when professors lectured while students sat and absorbed as much information as they could. A!? Aalto University is a foundation-based university. The Finnish government contributed EUR 500 million while private parties donated EUR 200 million towards the basic capital of the university. 9
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